How We Work
We carry out local bloggers program, especially for the restaurant business. It includes launching a new menu or some other essential activities for the business. We first identify the relevant bloggers and invite them based on our target audience and then we conduct a program for selling our activities and finally co-ordinate to get the blog live.
Our customized PR program is tailor-made for the digital platforms hence we name it as Digital PR. It comprises mainly of the blogger's engagement activity with a very clear objective. It is defined with the business needs however knitted in a way that the brand/business can develop and then engage with their customer community in an interesting way. We recently organized a bloggers program, especially for the restaurant business.
Its objective varies from launching a new menu, important business milestone or activity to raise and enhance the brand perception.
The entire process includes identifying the bloggers, format of the activity, digital community engagement ideas, going live and post activity. It is carried out by our team while working in tandem with the customer.